Wales YFC

Young Peoples Village

Brand refresh for the annual Young People's Village event in mid Wales.

Orchard we're commissioned to visualize a new direction for the event and introduce a set of icons to reflect the nature of the festivities over a weekend of music and entertainment.

The brand transferred itself well to both screen and print, with tickets, lanyards, T-Shirts and posters all sporting the iconic masthead for the big tent and fair like atmosphere.

We were also tasked with paying homage to the YFC brand colours but introduce a warmer orange to freshen the summer vibe of the event.

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